To earn extra money and increase interaction with fans, most models will hold contests and raffles. These can be live on cam, through social media, or through your website. It’s completely up to you. Contests and raffles are a fun way to engage your fans and get them to participate in something together. But it’s important to be smart about the way you run your contests and what prizes you offer.
If you’ve ever watched any of the top cam girls, you may have seen them holding big contests and raffles with huge prizes. This makes sense for them to do because they have such a big following. But a rookie mistake that a lot of newer cam models make is offering unrealistic prizes to their fans. Once you’ve held a few contests and you can gauge the amount you think you’ll make based off of the interest of your previous contests, then you can start offering bigger prizes if you feel it’s worth it. Bigger prizes doesn’t always mean that you’re gonna have more interest shown in your contest. So if you offer a date, travel expenses, long custom, long Skype sessions, etc., you may end up dishing out more money than you make.
Some models that think it’s best to offer a huge prize without really having a large following will add a stipulation to the rules. It’s usually something like, “There’s no specific date that this contest ends. It ends once I raise x amount of dollars or get x amount of entries.”. This might seem like a good idea at first, but as the contest goes on and on and on, interest will die down. You may never reach your goal. And then you end up with the fans who did enter mad at you. It’s important to be reasonable with your expectations. Saying that you’ll only do the raffle if you sell a certain amount of entries isn’t necessarily a bad thing. But if you decide to do that, you should offer consolation prizes to those who did enter. If you’re not at least offering that, your fans will be skeptical about entering in the first place for fear that they won’t have a shot at winning anything. Or if you’re holding a monthly contest, you could always roll it over to the next month if need be.
Before you announce a new contest or raffle, make sure you establish all of the rules. Every cam model has trolls in their room who will try to find a loophole or try to confuse you so you agree to something that you don’t actually want to offer. So just be sure to spell out all of the rules and specifications beforehand.
Things to think about:
- Can the same person win multiple prizes?
- Do they have to specifically say in their tip note that their tip is for the raffle?
- If you’re offering a custom video or Skype time, can it be split up into multiple sessions?
- Are there any restrictions to what you’ll do in a custom or Skype show?
- If your contest rewards the top tipper, is that the top overall tipper or highest single tip?
These are just a few of the things you should think of and plan out before officially announcing your contest. Just make sure all points are covered so there’s no confusion once the contest starts.