Different types of cam-girls.
The Anonymous Cam-girl: A model who likes to stay anonymous, log-on, make that money and then be done for the day. They may run a twitter account or an Instagram, but usually keep it private and don’t promote much, other than to have a place where their regulars and fans can find them and keep in touch outside of their cam times.
The “CeWEBrity” Cam-girl: A model that wants to create a brand and maximize earning potential/accessibility etc., by creating a demand for that brand.
Both types are bad ass bitches who hustle and make those dollar, dollar bills ya’ll (can I get an AMEN!?) However, for the sake of me saving you time (since we all know that time is money) I’m going to put a DISCLAIMER on this one.
This article is going to be focusing on branding; specifically through cross promotion, so if you’re wanting to slay that anonymous lifestyle, you might not find much to help you out here. (Except for the endorphins that reading this will no doubt create.)
In my opinion, cross promotion is hands down one of the most important aspects to branding and all around brand awareness, which will result increased sales of your product. (Your product being your content, your cam shows and most important of them all: YOU)
Personally, I am on the following social medias:
I know what some of you are thinking. Why so many? That sounds like it will take a lot of time that could be spent camming or doing other things. While I agree that it is time consuming (and secretly I hate all social media) it’s a necessary evil to both the demand and accessibility of your brand.
If you aren’t already, I highly recommend being on every platform possible. (save for Facebook, but that’s a whole different article)
This brings me to my next point. The basics of economics, supply and demand. The supply is your product and the demand is created by you.
In this day and age, and especially in the adult industry you MUST create your own demand. Nobody else is going to do it for you, and this is a situation where the phrase “I get out of it what I put into it” should be your mantra.
Nobody knows what they want to buy until you tell them. Why is the iPhone so popular? They build up to the release date. Apple creates the demand and then supplies the product. You should be doing the same thing and the way to do it is free. Cross Promotion.
Here’s an average day for me on social media:
Step 1.) Say good morning on Snapchat and let them know I’ll be on Periscope in 10 min (insert Periscope name and twitter handle so they know where to go)
Step 2.) Get on Periscope and live broadcast for a few minutes. Right when I am about to log off I tell them to follow me on Snapchat if they want to see what I’m doing through the day. If I’m about to go live on cam I tell them where they can go sign up to keep hanging out with me. (Make sure you aren’t spamming, the key is subtlety.)
Step 3.) Log onto Twitter and have promoters RT “Live Periscope stream” and quote the tweet myself saying if they missed me, to follow so they catch it next time! This will get more people to re-play my broadcast, give me hearts and increase my popularity making the broadcast reach more people.
Step 4.) Post a pic on Snapchat saying the same thing “Miss me on Periscope? Broadcast is still available! Go watch it now!”
Step 5.) Save the pic from Snapchat and post on Instagram telling them to follow my twitter and add me on Periscope so they can talk with me live.
Step 6) Posting on Snapchat/Twitter/Instagram through the day with links to where they can find me on other platforms. (Ex. Post a pic on Twitter and write the link to your instagram. Post a pic on Instagram and tell them where to find you on Twitter.)
Step 7.) End the night with an after cam session on Periscope. (these can be quick. 5-10 minutes) Saying goodnight, having inside jokes with the guys who were hanging out in my cam room.. Creating demand of people wanting to have the same type of “friendship” with me.
… you get the idea. Everything is connected and people want to feel like they know you. Branding is all about injecting personality in a product and YOU are the product that you will be convincing them to invest in. (and yes, I use the word invest. To you it’s a purchase.. To everyone who is parting with that $10-$50-$100, it’s an investment of their money to receive something they are hoping will be worth it in the long run, and will continue to invest in if it is. There is an initial risk factor for the buyer that should always be taken into consideration.)
All of that being said, there are a few important things to remember. You MUST master the art of subtle selling. Don’t push it in their faces, and don’t only post links to where they can purchase products. People don’t invest in desperation, the invest in something that everyone wants.
The trick is to create the illusion that everything is their idea, while always keeping it fresh in their minds. Subliminal Perception, if you will. Ever hear about how back in the old days they would insert quick flashes of Coca-cola products or a picture of popcorn in movie previews? It would happen so fast you wouldn’t consciously know that you were seeing it, however some studies showed that it would increase the volume in sales at the concession stands. They did the same thing in World War II, with subliminal messaging by using a tachistoscope (a machine that projects images extremely briefly and rapidly) to teach soldiers how to spot enemy planes.
Cross promotion is, in essence, the same idea. By constantly putting yourself in their faces, it will create a sense of familiarity in their mind. You’ll notice people start to WANT to see you in their faces, so much so that they will start putting you in OTHER peoples’ faces, who will then want to find out more about you and see if they also want you all up in their grill. Alas, with cross promotion you have created a virtual snowball effect.
Damn, see all that demand? You created that ish. Now be proud and keep yourself there.